How vision, strategy, objectives, epics, and principles relate to one another

Book Review: Strong Product People

Strong Product People: A Complete Guide to Developing Great Product Managers by Petra Wille


When I was offered the opportunity to become Head of Product Management at my current job, I looked for resources to help inform my approach.

I couldn’t have dreamed up a better or more practical resource than Petra Wille’s Strong Product People. The book is simply packed full of useful, tactical, real-world advice.

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Showing PM at the intersection of technology, data, business, and UX

From UX Director to Product Manager

I recently gave a talk for UX Akron on the similarities and differences between being a UX director at an agency vs a client-side product manager. I made that switch mid-year 2020, after more than 6 years as a UX director.

I covered:

  • A brief definition of what a digital product manager is
  • The differences in terms of where I spend my time as a UX director vs a product manager within a given project
  • The skills needed for a product manager vs a UX director
  • Resources to learn more about becoming a product manager

You can watch a video of the presentation, look at the presentation itself, or check out my summary below.

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